{"id":828,"date":"2011-09-28T08:26:24","date_gmt":"2011-09-28T08:26:24","guid":{"rendered":"http:\/\/sgis.co.uk\/blog\/?p=828"},"modified":"2014-08-14T11:27:32","modified_gmt":"2014-08-14T11:27:32","slug":"improving-your-website","status":"publish","type":"post","link":"https:\/\/sgis.co.uk\/blog\/2011\/09\/improving-your-website\/","title":{"rendered":"Improving your website"},"content":{"rendered":"

There are always improvements that can be made to a website so keeping a track on statistics and the way people are using your site will help you make more informed decisions on how to improve it. To help you out the final instalment in our series of website guides covers how to improve your website. It explains how to collected important data and then how to use this data to make improvements on your site.<\/p>\n

\"\"The guide is completely free and is available to all our customers and victors. Please use the button to download your free guide in improving your website.<\/p>\n

Download Guide<\/a><\/p>\n

Quick links<\/h2>\n

Again we have included some quick links if you need to reference a certain area straight away.<\/p>\n

Google\u2019s tools<\/strong>
\nGoogle Analytics: http:\/\/www.google.co.uk\/analytics<\/a>
\nGoogle website optimizer: http:\/\/www.google.co.uk\/WebsiteOptimizer<\/a><\/p>\n

Web analytics<\/strong>
\nYahoo Web Analytics (previously IndexTools): http:\/\/web.analytics.yahoo.com\/<\/a>
\nStatCounter: http:\/\/www.statcounter.com\/<\/a>
\nOpenTracker: http:\/\/www.opentracker.net<\/a>
\nW3Counter: http:\/\/www.w3counter.com\/<\/a><\/p>\n

Surveys<\/strong>
\nhttp:\/\/www.zoomerang.com\/<\/a>
\nhttp:\/\/www.surveymonkey.com\/<\/a>
\nhttp:\/\/www.keysurvey.co.uk\/<\/a><\/p>\n

Heat maps<\/strong>
\nhttp:\/\/www.crazyegg.com<\/a>
\nhttp:\/\/www.clickdensity.com<\/a><\/p>\n

Website optimisation<\/strong>
\nhttp:\/\/www.conversion-rate-experts.com\/<\/a><\/p>\n

The long tail<\/strong>
\nhttp:\/\/www.longtail.com\/<\/a>
\nhttp:\/\/www.wired.com\/wired\/archive\/12.10\/tail.html<\/a><\/p>\n

Web usability<\/strong>
\nwww.useit.com<\/a>
\nDon’t Make Me Think!: A Common Sense Approach to Web Usability by Steve Krug (Book) \u2013 Amazon link<\/a>
\nCall to Action: Secret Formulas to Improve Online Results by Bryan Eisenberg, Jeffrey Eisenberg, Lisa T. Davis (Book) \u2013 Amazon link<\/a><\/p>\n

We hope you find the guide useful and if there is a particular area you think would be useful for us to cover please contact us or leave a comment.<\/p>\n

Make sure to follow us on Twitter<\/a> and Facebook<\/a> to ensure you don’t miss out on future training guides.<\/p>\n","protected":false},"excerpt":{"rendered":"

There are always improvements that can be made to a website so keeping a track on statistics and the way …<\/p>\n

Read article<\/a><\/p>\n","protected":false},"author":1,"featured_media":829,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,5],"tags":[6,8,18,92,47],"class_list":["post-828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hosting-guides","category-web-design-guides","tag-analytics","tag-design","tag-guide","tag-hosting","tag-webmaster-tools"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t