{"id":2510,"date":"2014-08-20T13:53:48","date_gmt":"2014-08-20T13:53:48","guid":{"rendered":"https:\/\/sgis.co.uk\/blog\/?p=2510"},"modified":"2014-08-20T13:55:03","modified_gmt":"2014-08-20T13:55:03","slug":"google-ranking-boost-for-sites-using-https","status":"publish","type":"post","link":"https:\/\/sgis.co.uk\/blog\/2014\/08\/google-ranking-boost-for-sites-using-https\/","title":{"rendered":"Google ranking boost for sites using https"},"content":{"rendered":"

Google announced earlier this month that a small rankings boost would be added to sites that use an SSL certificate (https address). The boost is set to only have a very small effect on a site’s rankings however this could change at a later date. https addresses encrypt a user’s information being sent over the web to stop third parties from being able to read any of the information. The boost is a result of Google wanting to make the web a safer and more secure place, so they are rewarding websites that use secure addresses – albeit very small at this stage.<\/p>\n

The boost will only apply to pages that have https, so if only your checkout or customer pages have a https address all other (http) pages will not be affected. Many companies, including ourselves, have opted to implement a site wide https to take advantage of this boost and help re-assure our customers that their data will be kept safe and secure.<\/p>\n

More information on this can be found on the Google Webmaster Central Blog<\/a><\/p>\n

Benefits of having a https address<\/h2>\n