{"id":1683,"date":"2012-05-04T13:10:58","date_gmt":"2012-05-04T13:10:58","guid":{"rendered":"http:\/\/sgis.co.uk\/blog\/?p=1683"},"modified":"2018-02-06T14:25:28","modified_gmt":"2018-02-06T14:25:28","slug":"know-your-cookies","status":"publish","type":"post","link":"https:\/\/sgis.co.uk\/blog\/2012\/05\/know-your-cookies\/","title":{"rendered":"Know your cookies"},"content":{"rendered":"<p>From 26 May 2012 the EU is introducing a new law that will affect websites that use non-essential cookies. The law states that these sites must inform their visitors publicly and get their agreement to allow cookies to be used before they can continue browsing. Non-essential cookies are considered to be cookies that aren&#8217;t needed to make the website function.<\/p>\n<p>Not sure what cookies are? Find out here <a href=\"http:\/\/en.wikipedia.org\/wiki\/HTTP_cookie\" target=\"_blank\">en.wikipedia.org\/wiki\/HTTP_cookie<\/a><\/p>\n<p><strong>Examples of Non-essential<\/strong><br \/>\nCookies that track visitor numbers and movements<br \/>\nAdvertising cookies<br \/>\nCookies that recognise a user to offer a tailored advert\/message<\/p>\n<p><strong>Examples of essential cookies<\/strong><br \/>\nCookies that remember goods in a shopping basket<br \/>\nCookies that improve a website&#8217;s loading speed<br \/>\nCookies relating to security<\/p>\n<h2>Who does this effect<\/h2>\n<p>Most websites will use cookies, in fact a massive 92% of websites do. If you use Google Analytics this drops cookies in order to record a visitor&#8217;s movements, so if you use Google Analytics you&#8217;ll be effected. The law also applies to individuals as well as businesses so even if you run a small blog you need to consider this. <\/p>\n<h2>What do you need to do<\/h2>\n<p>The law isn&#8217;t very clear and many businesses are struggling to find a single solution as one size doesn&#8217;t fit all. Also restricting cookies can cause massive problems to how websites monitor and track sales across sites &#8211; if you use affiliate marketing you&#8217;re likely to see a reduction in sales if cookies are restricted. However there are a few add-ons available that implement a fairly unintrusive cookie message. It&#8217;s also worth adding a cookie privacy policy (or update your existing policy) so it&#8217;s clear to visitors what you&#8217;re recording and why.<\/p>\n<p>Some add-ons that are available for free are;<br \/>\n<a href=\"http:\/\/cookieq.com\/CookieQ\/GetButton\" target=\"_blank\">cookieq.com<\/a><br \/>\n<a href=\"http:\/\/civicuk.com\/cookie-law\/index\" target=\"_blank\">civicuk.com<\/a> &#8211; also available as a WordPress plugin<br \/>\n<a href=\"http:\/\/wordpress.org\/extend\/plugins\/eu-cookie-directive\/\" target=\"_blank\">eu cookie directive\/<\/a> &#8211; WordPress plugin<\/p>\n<p>If you want to find out more about this law please see the <a href=\"https:\/\/ico.org.uk\/media\/for-organisations\/documents\/1545\/cookies_guidance.pdf\" target=\"_blank\">ICO&#8217;s UK Cookie Guide<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>From 26 May 2012 the EU is introducing a new law that will affect websites that use non-essential cookies. The &#8230;<\/p>\n<p><a href=\"https:\/\/sgis.co.uk\/blog\/2012\/05\/know-your-cookies\/\" target=\"_top\">Read article<\/a><\/p>\n","protected":false},"author":1,"featured_media":1686,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,3,4,45,5],"tags":[39,40,6,70,8,9,18,94],"class_list":["post-1683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hosting","category-hosting-guides","category-latest-news","category-site-changes","category-web-design-guides","tag-adsense","tag-advertising","tag-analytics","tag-cookies","tag-design","tag-development","tag-guide","tag-marketing"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"From 26 May 2012 the EU is introducing a new law that will affect websites that use non-essential cookies.\" \/>\n\t<meta name=\"robots\" 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